keep your promises guys!

Your sitting in a five star hotel, facing your client and fidgeting with your cell phone.

Journalist had promised you that he is going to be there. You checked five minutes back and he confirmed that he is on this way; just in front of the hotel. coming!
Another call : yes yes i am coming!
one more call after 15 minutes - his phone is switched off or not taking your calls.

Boom.... he has just turned turtle at eleventh hour . He is not coming ... :-/

How many times this has happened with you in your PR career? I am sure, must have happened at least once. I think, they say many things just to play along,but, why bother doing that. Why not tell us that he are not interested in a meeting or doing certain story? Is it because that we PR people do not take no for an answer and keep on pestering a journalist, until he says yes?

Well, whatever is the reason; i cant put with the shindy my client is going to kick up soon.

Back from the Press Conference- Yawnnnn

I have just come back from a press conference(was playing good Samaritan- colleague’s client) and now I am dead tired. Well, media turned up, as expected finally, infact more than 50  people came.


I am happy that I went to this press con, even though I am like a dead chicken now, because I have pitched my clients to a couple of the financial newspapers.


The Economic Times, biggest financial paper here in India, has agreed to have a telephonic interview with my client tomorrow and the business Standard has asked for more details.I have also met many new journalists. 


Attending this conference and giving a helping hand to Shweta, my colleague, was successful for me too- kind of killed two birds with a stone( well, i will really hate to kill a bird) :-D

I am looking forward to many more such press conferences. :)

My Day

I made a record today! Today, first time in my life, I woke up at 4am (had to go to airport). Never ever before, even during final exams, I made such an effort. Yet, I went back to sleep at 5am, over slept, and reached office at 11am.
Day at office had been good so far until this thing happened.
There is a disagreement on an annul plan between my boss and the corporate communications lady and what is worst they both are talking to me instead of talking to each other. While my boss wants me put something in the plan the lady is asking to remove that thing entirely and put something else. My boss is bit flexible here and is okay if I incorporate the suggestion this lady is making.
Now I don’t know who to please the corp. comm. or the boss, or shall I instead make two different plans and send each what they want. Actually it seems to be a nice idea! :)
Let’s see what I do finally.
Ohh yeah one more of my fish has died today! :(

Great week!

This is so far been the nicest week in the last few weeks. I have received coverage for one of my clients in all across media and my other cliet has got front page coverage in one of the biggest newspaper.

I have also received appriciative email from my client :)

Next week seems good too. As i have already got some great result lined up for my client. All in a great week...and next week looks good too. :)